UK outbound lead generation agency

Outbound Lead Generation, Built and Run for You

Cold email and LinkedIn outreach that puts qualified conversations in your calendar every week, without hiring an SDR or doing it yourself.

Live in 30 days. Every reply lands in your CRM.

RevlineMADEEAOn The Business End

£20k

In opportunities in week one (Revline)

8

High-ticket conversations in 14 days (MADEEA)

6

New high-ticket opportunities in 14 days (On The Business End)

The problem

Outbound isn't anyone's job. That's why it never works.

You've got a good service, real client results and a team that delivers. What you don't have is a pipeline you can predict.

Outbound is always the first thing to drop when delivery gets busy. It's founder-led, squeezed into spare hours, and stops the moment client work picks up. So pipeline swings between feast and famine.

You've probably tried to fix it already. A salesperson or SDR who took months to ramp and left within a year. An agency that sent generic messages at volume and booked calls with the wrong people. Tools like Clay or Apollo that never turned into live campaigns.

The problem isn't that outbound doesn't work. It's that nobody owns it every week.

How it works

A system that runs your outbound every week

  1. 01

    Map your market

    We map your total addressable market against your ideal customer profile and build a target list that keeps growing as new accounts enter your buying criteria.

  2. 02

    Watch for buying signals

    We track live triggers like funding rounds, new sales leaders, hiring activity and tech-stack changes, so you reach accounts when they're most likely to buy, not when a list happens to be pulled.

  3. 03

    Find the right people

    We identify the decision-makers at each account and verify their contact details through a waterfall of data sources, so messages reach real inboxes.

  4. 04

    Write messages worth replying to

    Every message is written from real data about the prospect and the signal that triggered it. No generic templates, and nothing that references something we haven't verified.

  5. 05

    Launch across email and LinkedIn

    Campaigns run on a fixed weekly cadence across cold email and LinkedIn, on infrastructure built to protect your domain and your accounts.

  6. 06

    Optimise every week

    We review replies, targeting and deliverability continuously and adjust what isn't working, so the system improves the longer it runs.

Cold email

Cold email that lands in the inbox

Cold email still works when it's targeted, relevant and set up properly. Most campaigns fail on the setup, not the message.

  • Separate sending domains. Campaigns never send from your main domain, so your day-to-day email is protected.
  • Warmed up before launch. Every inbox is gradually warmed before live sending, with SPF, DKIM and DMARC configured.
  • Safe daily limits. Volume per inbox is kept within safe limits to protect deliverability long term.
  • Personalised from real data. Each email references something true and relevant about the prospect.

Read more: Does cold outreach still work?

LinkedIn outreach

LinkedIn outreach, done for you

Your buyers are active on LinkedIn. We use it to start conversations alongside email, not to spam connection requests.

  • Automated connection requests and follow-ups, written from the same signal data as your emails
  • Volume spaced within LinkedIn's limits, so your account stays safe
  • Runs from your own profile, with extra sending profiles added when you need more reach
  • Email and LinkedIn work together. A prospect who ignores an email might reply on LinkedIn, and both touches sit on the same contact record.

One pipeline

Every reply in one place

Every email reply, LinkedIn message and booked call is logged against the contact in your CRM, so your team sees one timeline per prospect and only speaks to people who are interested. We connect to your existing CRM, or set up GoHighLevel if you don't have one.

Clay
n8n
HighLevel
HeyReach
Instantly

Who it's for

Built for B2B businesses that sell high-value services

Marketing and digital agencies

Delivery always wins over new business. We keep conversations coming in however busy client work gets.

Recruitment agencies

We reach hiring managers at companies with live vacancies, so new-client pipeline keeps pace with vacancy volume.

B2B SaaS

Just raised, just hired a sales leader, or founder-led sales has stopped scaling. We build the outbound engine without the 6-month hire.

Consultancies and B2B services

Great work, a good reputation, and a pipeline that still depends on referrals. We make it predictable.

The alternative

Outbound system vs hiring an SDR

Time to live

Hiring an SDR or GTM engineer

3 to 6 months to hire and ramp

Autonomous Stack

Live in 30 days

Training and management

Hiring an SDR or GTM engineer

Ongoing, on your time

Autonomous Stack

Handled for you

Consistency

Hiring an SDR or GTM engineer

Drops when they're off, busy or leave

Autonomous Stack

Fixed weekly cadence

Tooling and data

Hiring an SDR or GTM engineer

Bought and set up separately

Autonomous Stack

Included and connected

Optimisation

Hiring an SDR or GTM engineer

Depends on the individual

Autonomous Stack

Reviewed and adjusted every week

Results

Results from outbound clients

Revline

Revline · Sales operations agency

A cold email campaign built around a specific front-end offer.

£20k in opportunities in the first week, with no manual outreach.

"Great response straight away. We were amazed at how much traction you can still get with cold outbound nowadays."
Alex, Co-Founder
MADEEA

MADEEA · Executive assistant agency

A lookalike campaign targeting accounts similar to their best clients.

8 high-ticket conversations, 4 converted to calls, in 14 days.

"Now we have new ideal leads entering our pipeline consistently who are already in the market."
Prince, Founder & CEO
On The Business End

On The Business End · Marketing agency

Outbound that led with their client results.

6 new high-ticket opportunities in 14 days.

"Nothing I really had to do."
Jordan, Director

See all case studies →

What's included

Everything needed to run outbound, built and managed

  • ICP and target list building, with verified emails and buying-signal data
  • Offer positioning and messaging strategy
  • Cold email copywriting and sequences
  • Domain purchase, inbox setup and warmup
  • LinkedIn outreach automation
  • Live intent-signal monitoring
  • CRM pipeline setup and integration
  • Ongoing campaign management, A/B testing and optimisation

Frequently asked questions

How quickly can outbound be live?
Within 30 days. That covers targeting, infrastructure setup, inbox warmup and campaign build.
Does cold email still work?
Yes, when it's targeted and relevant. Signal-based outreach to the right accounts at the right moment consistently outperforms generic volume.
Will cold email damage my domain?
No. Campaigns send from separate, warmed-up domains within safe daily limits, so your main domain is never used for outreach.
Will LinkedIn automation get my account banned?
Outreach runs from your own LinkedIn profile and is spaced in line with LinkedIn's limits rather than run at maximum volume, which keeps your account safe. If you need more reach, we can add extra sending profiles so your own account never carries the full volume.
Do you use my LinkedIn profile?
Yes. Messages come from your profile, so prospects are connecting with you, not a faceless brand. Everything is written from verified data about the prospect, and every reply lands in your CRM.
Do I need to change CRM?
No. Every reply and booked call is logged in your existing CRM, or we set up GoHighLevel if you don't have one.
What if our target market is small?
Then every send is tied to a live trigger, like a funding round or new hire, rather than a static list, and the campaign is planned so the list isn't burned through early.
How is this different from a lead-gen agency?
Most lead-gen agencies send generic volume. We build a signal-based system around your ideal buyers, write every message from verified data, and optimise it every week.
Isn't this just renting activity?
When you're ready to bring outbound in-house, we can rebuild the same system inside your own stack and run both in parallel until it's proven, so you never start from zero.

Stop relying on referrals. Build a pipeline you can predict.